{"id":43139,"date":"2024-08-21T08:05:50","date_gmt":"2024-08-21T15:05:50","guid":{"rendered":"https:\/\/womensvoice.com\/en-ca\/?p=43139"},"modified":"2024-08-28T08:25:33","modified_gmt":"2024-08-28T15:25:33","slug":"koope-clean-beauty","status":"publish","type":"post","link":"https:\/\/womensvoice.com\/en-ca\/articles\/beauty\/koope-clean-beauty\/","title":{"rendered":"KOOPE, Clean Beauty"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_image src=&#8221;https:\/\/womensvoice.com\/en-ca\/wp-content\/uploads\/sites\/4\/2024\/08\/koope_banner_1000x480.png&#8221; alt=&#8221;Middle age woman smiling lifting weights&#8221; title_text=&#8221;koope_banner_1000x480&#8243; admin_label=&#8221;Fullwidth Image&#8221; _builder_version=&#8221;4.27.0&#8243; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;500&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_fullwidth_image][et_pb_fullwidth_code raw_content_tablet=&#8221;<\/p>\n<p>Parents face ongoing challenges in raising healthy, well-nourished children in a world where sugary temptations lurk around every corner.<\/p>\n<p>&#8221; raw_content_phone=&#8221;&#8221; raw_content_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Text &#8211; Fullwidth Leader Text&#8221; module_id=&#8221;fullwidth-leader-text&#8221; _builder_version=&#8221;4.27.0&#8243; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;500&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<pee><!-- [et_pb_line_break_holder] -->Koope is hyper-focused on using quality, allergen-free skin care with the finest clean ingredients while giving back to communities.<!-- [et_pb_line_break_holder] --><\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->[\/et_pb_fullwidth_code][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_blurb image=&#8221;https:\/\/womensvoice.com\/en-ca\/wp-content\/uploads\/sites\/4\/2024\/08\/NadiaBadowski.jpg&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;200%&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;3px|3px|3px|3px|true|true&#8221; custom_css_free_form=&#8221;.et_pb_main_blurb_image .et_pb_image_wrap {||    max-width: 1000px!important;||    width: 72px!important;||}&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;#009492&#8243; border_style_all=&#8221;dotted&#8221; border_color_all_image=&#8221;#009492&#8243; border_style_all_image=&#8221;dotted&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h6>WV magazine is delighted to introduce you to the incredible Nadia Badowski, the founder of the award-winning personal care brand Koope.<\/h6>\n<p>[\/et_pb_blurb][et_pb_text admin_label=&#8221;Text &#8211; Body Content&#8221; _builder_version=&#8221;4.27.0&#8243; header_font=&#8221;|700|||||||&#8221; header_text_color=&#8221;#509aa6&#8243; header_font_size=&#8221;40px&#8221; header_line_height=&#8221;40px&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;30px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_letter_spacing_last_edited=&#8221;off|phone&#8221; header_line_height_tablet=&#8221;&#8221; header_line_height_phone=&#8221;30px&#8221; header_line_height_last_edited=&#8221;on|phone&#8221; z_index_tablet=&#8221;500&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>About a decade ago, I started my self-care journey. I had a passion for skin health, had been qualified as an esthetician since my early 20s, and worked as a skin therapist before starting my career in the corporate world. When I wasn\u2019t in the office, I was dabbling in new skincare products, everything from solo ingredient products to high-priced luxury treatments.<\/p>\n<p>However, a few years later, everything changed when I developed large, fiery red welts that covered my face and neck. These welts disrupted my life for almost a year, causing intense pain and inflammation that made it impossible for me to leave the house.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>I lived in Europe then, where skincare ingredient regulations are the strictest in the world. I saw doctors and holistic practitioners who diagnosed me with everything from lactose intolerance to autoimmune disorders.<span class=\"Apple-converted-space\">\u00a0 \u00a0<\/span><\/p>\n<p>Finally, a dermatologist diagnosed me with dermatitis and chronic urticaria (hives), which were caused by my skincare products. I told her that I had been using the same products for years without any issues. She explained the link between allergens and the immune system. I was going through a divorce at the time, and the stress was weakening my body\u2019s ability to fight off the allergens I had exposed my skin to for years.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>And so my research began. I studied common sensitizers (known allergens) used in products labelled \u201cclean\u201d or \u201cluxury,\u201d and began avoiding them. When I removed these ingredients and pared back my routine, the hives immediately began to subside.<span class=\"Apple-converted-space\">\u00a0 \u00a0<\/span><\/p>\n<p>But with my new safe routine, I wasn\u2019t getting the nutrients and anti-aging nourishment I\u202fsought. I searched for skincare products free of allergens that included ingredients to slow down the signs of aging and revitalize my skin, but no products like this existed. Shopping for clean products proved to be complicated. Surely it didn\u2019t have to be like this? <span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Then, during the early days of the COVID pandemic, I envisioned creating a skincare brand that would be safe for all skin types, simple to use, and highly effective. I was passionate about brands that gave back, and I couldn\u2019t understand why consumer brands didn\u2019t use their exposure to make a positive impact on people\u2019s lives. This was when Koope was born.<\/p>\n<h5>Three rules for Koope formulations<\/h5>\n<p>When formulating Koope products, I follow these three rules: <b><span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/p>\n<p><strong>If it doesn\u2019t benefit the skin, don\u2019t put it in \u2013 <\/strong>If an ingredient is added purely to mask a scent or give a more luxurious feeling, in my opinion, it has no value and may have the potential to irritate or damage the skin. Fragrances and essential oils are high on this list. While they might add a pleasant scent, they very often cause sensitivity and, in some cases like my own, can trigger painful skin conditions. <span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Not every ingredient works best applied topically \u2013<\/strong> Some ingredients work wonders when applied directly to the skin. However, some work better for your skin when taken orally as a supplement or part of your diet. It\u2019s easy to be enamoured by an International Nomenclature of Cosmetic Ingredients (INCI) list full of vitamins and other actives, but they\u2019re not always working hardest when in your skincare product. We don\u2019t fill our products with actives that we know will work better as part of a healthy diet (and unnecessarily hike up the price tag).<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Always choose vegan and cruelty-free \u2013 <\/strong>In addition to getting nutrient-rich ingredients from plants and seeds, by choosing only vegan ingredients,<br \/>we\u2019re leaving out potential pesticides and animal by-products that do nothing good for our skin and bodies.<span class=\"Apple-converted-space\">\u00a0 \u00a0<\/span><\/p>\n<h5>Ingredient favourites<\/h5>\n<p><strong>Hyaluronic acid \u2013 <\/strong>Holding up to 1,000 times its molecular weight in water, this ingredient is a staple in any skincare routine. Both hyaluronic acid and sodium hyaluronate penetrate deeply into the skin to hydrate, smooth texture, and soothe it.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Centella \u2013 <\/strong><i>Centella asiatica<\/i> is a gentle antioxidant, anticellulite, and anti-inflammatory ingredient that moisturizes and heals the skin. Some studies even suggest that it helps slow signs of aging.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Niacinamide \u2013<\/strong> This powerful ingredient helps build keratin proteins, strengthening, smoothing, and brightening the skin. There are also ongoing studies that find niacinamide helps balance oil production.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Oat amino acids \u2013<\/strong> Not only do they replace SLS\/SLES, a common foaming agent known to irritate the skin, but they also help retain moisture, and soothe and soften the skin.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Ceramides \u2013<\/strong> Commonly referred to as an \u201canti-aging powerhouse,\u201d ceramides are naturally occurring fatty acids. They protect against free radicals that destroy elastin and collagen.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p><strong>Koope<\/strong> is hyper-focused on using quality, allergen-free skin care with the finest clean ingredients while giving back to communities. Above all, Koope prioritizes people over profit because we believe in positively impacting the world. We do this by sourcing cause-driven ingredients where available, such as our baobab oil, part of the Eco-Products\u00ae foundation \u2013 a\u202fnon-profit initiative committed to buying fruit directly from rural harvesters and providing under-resourced preschool areas with infrastructure, education equipment, toys, swings, and jungle gyms, right in the community the baobab is harvested.<br \/>For more, please visit our website at <strong>koope.com<\/strong><\/p>\n<h5>Switching your skincare routine can be easy:<span class=\"Apple-converted-space\">\u00a0<\/span><\/h5>\n<ul>\n<li><strong>Tip 1: Ditch the dirt \u2013<\/strong> If it has nasty ingredients, no need to wean off. You can ditch that product right away!<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li><strong>Tip 2: Let your skin adjust \u2013<\/strong> Give your skin a few days to adjust to new ingredients, just like you would a new vitamin or supplement.<\/li>\n<li><strong>Tip 3: Be consistent \u2013<\/strong> Just like your stomach or any other part of the body, experimenting might cause discomfort. Be consistent with your products to keep<br \/>your skin happy.<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>WV magazine is delighted to introduce you to the incredible Nadia Badowski, the founder of the award-winning personal care brand Koope.About a decade ago, I started my self-care journey. I had a passion for skin health, had been qualified as an esthetician since my early 20s, and worked as a skin therapist before starting my [&hellip;]<\/p>\n","protected":false},"author":86,"featured_media":43143,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"<p>[et_pb_section bb_built=\"1\" fullwidth=\"on\" specialty=\"off\" next_background_color=\"#000000\" inner_width=\"auto\" inner_max_width=\"none\"][et_pb_fullwidth_image _builder_version=\"4.0.11\" src=\"https:\/\/womensvoice.com\/en-ca\/wp-content\/uploads\/sites\/4\/2020\/03\/header-Template-Image.gif\" box_shadow_horizontal_tablet=\"0px\" box_shadow_vertical_tablet=\"0px\" box_shadow_blur_tablet=\"40px\" box_shadow_spread_tablet=\"0px\" z_index_tablet=\"500\" \/][et_pb_fullwidth_code admin_label=\"Text - Fullwidth Leader Text\" _builder_version=\"4.0.11\" module_id=\"fullwidth-leader-text\" z_index_tablet=\"500\"]<\/p><p>This is the Full-Width Leader Text that many articles feature. 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editor<\/li><\/ol><\/li><li><strong>Configure the Header and Feature Images<\/strong><ol><li>Change the full-width header image<\/li><li>Navigate to the \"Advanced\" tab of the image module and set the ALT TAG for the image<\/li><li>Remove the placeholder feature image<\/li><li>Change the feature header image, be sure to set the ALT TAG before setting the feature image<\/li><\/ol><\/li><li><strong>Add the Written Content<\/strong><ol><li>Copy the text from the PDF article into a PLAIN TEXT editor<\/li><li>Clean up the text, remove any extra spaces<\/li><li>Copy and paste the text from the PLAIN TEXT editor into the \"Text - Body Content\" module<\/li><li>Keep the text modification as simple as possible. Use H2-H6 titles, use blockquotes, etc<\/li><li>Modify the CSS in the Custom CSS section of the page (rather than changing the Divi content). Keep it simple by only marginally changing the font sizes and colours.<\/li><li>Add the EXCERPT to the post settings<\/li><li>Add TITLE tags for any links in the article<\/li><li>If there are references in the article<ol><li>Add those to the \"Text - References\" module. This module is set by default to use the proper font sizing and layout.<\/li><li>Add links to the references using the #references bookmark ID<\/li><\/ol><\/li><\/ol><\/li><li><strong>Add Custom Images<\/strong><ol><li>As simply as possible, add images from the PDF article into the HTML text<\/li><li>Don't get carried away with adding every image in-line as it appears in the magazine<\/li><li>Once an image is set, make sure you have an ALT TAG set for it<\/li><\/ol><\/li><li><strong>Update the Yoast SEO Settings<\/strong><ol><li>Set the focus keyphrase<\/li><li>Set the meta description<\/li><li>Set the related keyphrases (if appropriate)<\/li><li>Set related posts - preferably based on related phrases\/topics from this article<\/li><\/ol><\/li><li><strong>Quick QA Checklist<\/strong><ol><li>Preview the layout on mobile to make sure it reads well<\/li><li>Make sure all images have ALT Tags<\/li><li>Make sure all links have TITLE tags<\/li><li>Make sure the article is set to display in a category<\/li><li>Make sure the article has tags (if appropriate)<\/li><li>Make sure the author is set. If there is no personality author (such as a doctor) set the author to be \"Women's Voice\".<\/li><\/ol><\/li><\/ol><h3>This is an H3 I'm making this long so I can test the line height settings<\/h3><p>And this is yet another paragraph. Lorem ipsum dolor sit amet, minim molestie argumentum est at, pri legere torquatos instructior ex. Vis id odio atomorum oportere, quem modo fabellas sit at, dicat semper est ne. Apeirian detraxit pri eu. No solum accusam has. Ius ne harum mundi clita, eu pro tation audiam.<\/p><blockquote><p>This is a blockquote. It is meant to stand out and be inspiring for the reader, pulling them through the content.<\/p><\/blockquote><p>Sed dicit necessitatibus in, id posse nominati eos. Ea vel dictas facilisi adipiscing, verear phaedrum sed ei, omnes oblique sanctus mea ex. Iudico pertinacia constituam cu eos. Te vel fugit libris, libris nemore no pri, graece oportere sea ea. Amet omnium epicuri cum te, sonet dignissim abhorreant pro ea, mei petentium constituam ad. Suscipit gloriatur necessitatibus has et.<\/p><h4>This sentence is an H4 I'm making this long so I can test the line height settings<\/h4><p>Here is another paragraph. Lorem ipsum dolor sit amet, minim molestie argumentum est at, pri legere torquatos instructior ex. Vis id odio atomorum oportere, quem modo fabellas sit at, dicat semper est ne. Apeirian detraxit pri eu. No solum accusam has. Ius ne harum mundi clita, eu pro tation audiam.<\/p><ul><li>This is a bulleted list<\/li><li>With a few points to it<\/li><li>Good for explaining things in blocks<\/li><\/ul><p>Lorem ipsum dolor sit amet, minim molestie argumentum est at, pri legere torquatos instructior ex. Vis id odio atomorum oportere, quem modo fabellas sit at, dicat semper est ne. Apeirian detraxit pri eu. No solum accusam has. Ius ne harum mundi clita, eu pro tation audiam.<\/p><h5>This is an example of an H5 I'm making this long so I can test the line height settings<\/h5><p>Sed dicit necessitatibus in, id posse nominati eos. Ea vel dictas facilisi adipiscing, verear phaedrum sed ei, omnes oblique sanctus mea ex. Iudico pertinacia constituam cu eos. Te vel fugit libris, libris nemore no pri, graece oportere sea ea. Amet omnium epicuri cum te, sonet dignissim abhorreant pro ea, mei petentium constituam ad. Suscipit gloriatur necessitatibus has et.<\/p><ol><li>This is an ordered list<\/li><li>Where items appear with numbers<\/li><li>This is good for explaining a process or ranking<\/li><\/ol><h6>And lastly an H6 I'm making this long so I can test the line height settings<\/h6><p>Lorem ipsum dolor sit amet, minim molestie argumentum est at, pri legere torquatos instructior ex. Vis id odio atomorum oportere, quem modo fabellas sit at, dicat semper est ne. Apeirian detraxit pri eu. No solum accusam has. Ius ne harum mundi clita, eu pro tation audiam.<\/p><p>Sed dicit necessitatibus in, id posse nominati eos. Ea vel dictas facilisi adipiscing, verear phaedrum sed ei, omnes oblique sanctus mea ex. Iudico pertinacia constituam cu eos. Te vel fugit libris, libris nemore no pri, graece oportere sea ea. Amet omnium epicuri cum te, sonet dignissim abhorreant pro ea, mei petentium constituam ad. Suscipit gloriatur necessitatibus has et.<\/p><p>[\/et_pb_text][et_pb_divider _builder_version=\"4.0.11\" box_shadow_horizontal_tablet=\"0px\" box_shadow_vertical_tablet=\"0px\" box_shadow_blur_tablet=\"40px\" box_shadow_spread_tablet=\"0px\" z_index_tablet=\"500\" color=\"#cccccc\" custom_padding=\"||15px|\" \/][et_pb_text admin_label=\"Text - References\" _builder_version=\"4.0.11\" text_text_shadow_horizontal_length=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_horizontal_length_tablet=\"0px\" text_text_shadow_vertical_length=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_vertical_length_tablet=\"0px\" text_text_shadow_blur_strength=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_blur_strength_tablet=\"1px\" link_text_shadow_horizontal_length=\"link_text_shadow_style,%91object Object%93\" link_text_shadow_horizontal_length_tablet=\"0px\" link_text_shadow_vertical_length=\"link_text_shadow_style,%91object Object%93\" 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custom_css_main_element=\"font-size: 75%;||line-height: 1.5em;\" module_id=\"references\"]<\/p><h4>References<\/h4><ol><li>Shifren JL, Mons BU, Russo PA, et al. Problems and distress in United States women: prevalence and correlates. Obstet Gynecol. 2008; 112(5):970-978.<\/li><li>Rosenbaum TY. Musculoskeletal pain and sexual function in women. J Med. 2010; 7(2pt 1):645-653.<\/li><li>Davis SR, Van der Mooren MJ, Van Lunsen RH, et al. Efficacy and safety of a testosterone patch for the treatment of hypoactive desire disorder in surgically menopausal women: a randomized placebo-controlled trial. Menopause. 2006; 13(3):387-396.<\/li><\/ol><p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","_et_gb_content_width":"","apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-43139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","et-has-post-format-content","et_post_format-et-post-format-standard"],"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - 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